The world's most expensive coffee comes to the UK
Would you pay £50 for a cup of coffee? Would you pay £50 for a cup of coffee made from cat droppings? Well, the people at Peter Jones department store hope you will, because they’ve just put the aforementioned item on sale at their London store.
De’Longhi Caffé Raro, which will be sold for £50 a cup at Peter Jones, is made from a blend of the rare Jamaican Blue Mountain coffee beans and the Kopi Luwak bean, which is first digested by palm civits – a cross between a cat and monkey – before being collected by plantation workers in Indonesia and sold as Luwak coffee.
‘De’Longhi’s Caffé Rarois an extremely exciting coffee and a first for the UK – if not the world,’ says the creator of the drink, David Cooper.
‘These two incredibly rare coffees have never been blended before and the result is a very rich and full tasting espresso. These coffees have been slowly hand roasted for around 12 minutes to ensure that we maximise the potential of each coffee. The final roast colour is quite dark to ensure that the espresso is perfect for a smooth latte or cappuccino.’
‘Over the last 10 years demand for new and increasingly sophisticated coffees has been on the rise. We’re finding that consumers are becoming more aware of premium coffee,’ adds Giovanni Toffano, marketing manager of De’Longhi UK.
The £50 cups will be available from the Sloane Street Peter Jones Espresso Bar and Brasserie in London throughout April will all proceeds from the sale of the coffee being donated to Macmillan Cancer Support.