Diane Kruger is new L'Oréal Paris face

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L'Oreal Paris

Diane Kruger is set to utter beauty's most iconic phrase - 'because I'm worth it' - as the latest A-list spokesperson for L'Oréal Paris.

The actress joins an illustrious line-up of starlets who have posed for the brand, including Jennifer Aniston, Beyonce, Penelope Cruz and Eva Longoria.

Speaking on her new role, Kruger commented: 'I admire the brand, not only for the quality and innovation of its products, but also because it represents diversity and excellence across the world, values which are very close to my heart.'

'I am, of course, also delighted to be joining the other L'Oréal Paris Spokespeople, an extremely talented, widely-admired group of people,' she added. 



Diane will star in a range of campaigns, for hair care, hair colour and make-up, and will kick off her duties with ads for a new foundation, Mat'Morphose.

Vianney Derville, International General Manager of L'Oréal Paris, added, 'A highly accomplished actress, Diane Kruger has won us over with her personality, natural grace and elegance.'

DIANE KRUGER PICS

Monday 7 December 2009

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