The most popular beauty products used, according to your postcode

Seems like we all love the same beauty products based on where we live...

If we were to ask you what beauty product you think is most popular in London, would you guess lipstick? What about Newcastle? Would you answer with fake tan? How’s about Manchester? Would you say haircare and brow products? It seems there’s a reason why there are so many stereotypes when it comes to beauty, because we all play into them. And incase you needed proof, e-tailer and beauty survey gurus, Escentual.com, has just released their Cosmetics Map for 2016, which compares sales of products on the site across regions.

According to their recent audit of sales, there’s a few make-up, haircare and skincare regularities that occur across the UK. Like the undeniable popularity of nail polish in Essex or the never ending spectrum of eyeshadow colours applied in Leeds. Can you guess what the most popular beauty products in your town might be before you look at the answers below? Go on, test how well you know your local beauty.

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beauty map

The most bought beauty products across the UK during 2016:

Newcastle and North East

Fake tan

Lipstick

Edinburgh and Lothian

Fake tan

Foundation and Blusher

Cheshire

Fake tan

Powys and mid Wales

Fake tan

Cornwall

Fake tan

London

Lipstick

Foundation and Blusher

Skincare

Leeds and West Yorkshire

Lipstick

Eyeshadow

Leeds and South Yorkshire

Brow grooming products

Birmingham and West Midlands

Lipstick

Skincare

Bristol and Somerset

Lipstick

Liverpool and Merseyside

Brow grooming products

Haircare

Manchester

Brow grooming products

Haircare

Cardiff and Glamorgan

Brow grooming products

Durham

Brow grooming products

Dundee and Tayside

Brow grooming products

Derbyshire

Brow grooming products

Kent

Brow grooming products

Oxford

Brow grooming products

Norwich

Brow grooming products

Glasgow and Galloway

Brow grooming products

Skincare

Essex

Brow grooming products

Nails

Haircare

Surrey

Skincare

Nails

Haircare

Southampton and Hampshire

Skincare

Suffolk

Nails

Bristol and Somerset

Nails

Bournemouth and Dorset

Nails

Newcastle and North east

Haircare

Save

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