Salon staples Essie will be available to buy in Boots and Superdrug from May 2012
Look out, look out, the Essies are coming!
The beloved staple of many a manicured hand for 30 colourful years, Essie’s fashion-forward shades have been trend setters across the globe since fashion graduate E. Weingarten created her ground-breaking collection of twelve nail polishes back in the ‘80s.
Largely responsible for the expansion of nail colours beyond the standard red-pink-nude selection available in contemporary beauty parlours, the ever-expanding Essie collection now boasts a veritable rainbow of colours from Below The Belt to Wrapped In Rubies.
And finally, team Essie has heard our cries and launched an at-home collection, arriving in Boots and Superdrug stores nationwide next month.
Essie are doing to nails what the high street did for fashion; affordable yet beautifully chic nails are now within the (manicured) grasp of nail addicts everywhere.
See you at Boots!