A lip moisturiser that promises to boost energy AND suppress hunger
A Los Angeles-based company has produced a new lip balm that it claims boosts energy, suppresses hunger and burns fat.
‘Burner Balm’ contains a trio of natural ingredients that all reduce appetite: Hoodia extract, chromium picolinate and natural caffeine, which also restores alertness. Natural green tea extract has also been added for increased energy and metabolism.
On sale now in the UK, via HQHair.com, the balm was the brainchild of Dr. Allan Kurtz in direct response to complaints made by his patients with regards to weight gain and lack of energy.
‘Oral gratification is the biggest challenge to weight loss so I decided to develop a product that mocks that gratification, and Burner Balm was born,’ he said.
According to its manufacturers, Pacific Shore Holdings, the £4.95 Burner Balm is a healthy alternative to energy drinks or energy shots, which can be loaded with chemicals and sugars.
And in addition to its weight loss and energy-increasing properties the balm also provides a protective barrier from the harsh elements, locking in moisture on the lips, while preventing them from drying out and becoming chapped.
One of the key fat burning components is chromium picolinate, an ingredient that dieticians know well. Chromium is a mineral that humans require in trace amounts and is found in small quantities in foods such as processed meats and cheese.
It has been credited with helping the body process carbohydrates and fats and is marketed as a weight-loss aid for dieters and a muscle-building aid for bodybuilders and athletes.