A fabulous night filled with French glamour...

Over Paris Fashion week, ETAM celebrated 100 years with a spectacular show set in the heart of Paris, the Pompidou centre where they showed their spring/summer 2017 collection.

Symbolising French glamour, the collection showed different stories (all black, pinks, nautical themed, swimwear) and had live performances by Minuit, The Avener, Dua Lipa, Marina Kaye, and Jacques Dutronc.

Read on for everything you need to know about the ETAM spring/summer 2017 show.

THE SETS

Etam spring summer 2017 show

How do you show off a collection of beautifully crafted lingerie? According to ETAM you’ll need a fiery animation being broadcast across the catwalk, or perhaps a waterfall. Either way, it needs to be a showstopper.

 

THE CASTING

Etam spring summer 2017 show When you’re one of the biggest names in lingerie and clothing only a stellar line up will do. ETAM enlisted the likes of Cindy Bruna, Constance Jablonski and Eniko to walk the runway.

 

BEST MOMENT

Etam spring summer 2017

As if the show and collection weren’t enough, the inimitable Natasha Poly and Natalia Vodianova wowed the crow by getting up and dancing after the finale.

 

THE BEAUTY LOOK

Etam spring summer 2017 show beauty

Paired back beauty reigned supreme with hair insouciantly plaited, tousled waves and glossy skin with a mascara.

The collection itself…

ALL BLACK EVERYTHING

Etam spring summer 2017 show

A return to the dark side gave the ETAM show an added dose of gothic glamour.

 

PRETTY IN PINK

Etam spring summer 2017 show

Super feminine and pretty soft blush colours were seen on capes and coverings, ruffled tops and backs.

 

AHOY SAILOR!

Etam spring summer 2017 show

Wait, is that a denim jacket? Yes, and we want it. A nautical inspired story of the collection with breton, blue red and white. J’adore.

 

SWIMWEAR

Etam spring summer 2017 show

Looking good poolside has never been so easy, from ruffles and off-shoulder numbers to strappy and cut-out swimming costumes, the ETAM show had it all.

 

STAND OUT FROM THE CROWD

Etam spring summer 2017 show

For when basic simply won’t do. The showstoppers from the show included a structured embellished top that put the clavicle centre stage, glittery tights that resembelled thigh-high boots and a sheer covering adorned with sparkle, for those Britney Spears Toxic moments…

 

Until next time…

Etam spring summer 2017 show

 

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